Labeled Ads
RÆDIUS advertising surfaces are built to be labeled and connected to first-party business identity.
Brands and Businesses
Advertising works better with community context.
RÆDIUS gives brands a social surface for business identity, creator campaigns, labeled ads and community-building. Instead of treating advertising as a separate layer, RÆDIUS connects brand presence with Circles, profile cards, messaging and creator deals.
Creator Campaigns
Brands can use creator deal workflows to move partnership interest into structured campaign records.
Business Circles
Circles help brands build spaces for customers, local communities, feedback, announcements and creator participation.
Brand advertising without losing trust signals
RÆDIUS positions brand advertising around identity, disclosure and community. Business accounts, creator collaborations and Circles create context around paid campaigns, so users can understand who is speaking and why.
- Business profile context helps people understand the advertiser.
- Creator deals keep partnerships tied to creator and brand identities.
- Circles give campaigns a home beyond one isolated post.